Product & AI Blog
Notes on building AI products, making trade-offs, and deciding what comes next.
60 articles
Travel Booking Checkout Conversion: Where People Drop Off and Why
Why travel checkouts lose people: price changes, surprise fees, payment failures and unclear confirmation, plus how to measure each step properly.
4 min read · Growth & Monetization, Metrics & Analytics
LLM Cost Per User: Working Out the Unit Economics of an AI Feature
Estimate the running cost of an LLM feature per request and per user, find the expensive usage patterns, and decide which cost levers to pull first.
4 min read · AI & LLMs, Growth & Monetization
Product Prioritization Frameworks Compared: RICE, ICE, MoSCoW and Kano
When to use RICE, ICE, MoSCoW, Kano or cost of delay, what each one hides, and how I choose a framework based on the decision in front of the team.
4 min read · Prioritization
Smart TV App Product Management: What Changes on the Biggest Screen
Product decisions for Smart TV apps: remote navigation, fragmented platforms, slow release cycles, older hardware and testing on real devices.
4 min read · Execution & Delivery
User Stories and Acceptance Criteria: Examples That Leave Less to Guesswork
How to write user stories and acceptance criteria that engineers and QA can test, with examples, a Given/When/Then format and common mistakes.
4 min read · Execution & Delivery
Designing for LLM Hallucinations: What Users Should See When the Model Is Wrong
Interface patterns for AI features that will sometimes be wrong: showing sources, signalling uncertainty, making edits easy and avoiding false confidence.
4 min read · AI & LLMs
Project Manager to Product Manager: What Changed When I Switched
Moving from project manager to product manager: the skills that carry over, the habits I had to drop, and how to show product thinking before you get the title.
4 min read · Career & Teams
Writing a PRD for an AI Feature: The Sections a Normal Template Misses
What to add to a product requirements document for an LLM feature: quality definition, evaluation set, failure behaviour, cost limits and data rules.
4 min read · AI & LLMs, Execution & Delivery
North Star Metric Examples, and How to Tell If Yours Is Wrong
North star metric examples for streaming, travel booking and B2B AI products, with input metrics, guardrails and signs your metric is misleading you.
4 min read · Metrics & Analytics
OTT Streaming Metrics: What I Would Track Before Watch Time
Streaming product KPIs beyond watch time: playback start, buffering, play failures, discovery and subscription health, with how to segment them.
4 min read · Metrics & Analytics, Growth & Monetization
How to Write a PRD That Engineers Will Actually Read
A one-page PRD template covering problem, scope, non-goals, success measures and open questions, plus the mistakes that make teams stop reading.
4 min read · Execution & Delivery
What an AI Product Manager Actually Does All Week
What changes when a product manager owns an AI feature: defining quality, reading failures, managing cost and explaining limits to customers.
4 min read · AI & LLMs, Career & Teams